|
Now, Leach is embarking
on a new journey. In June 2006, the Harlem native followed in the footsteps
of L.A. Reid and Sean Combs by entering into a long-term multi-million
dollar label deal with music's godfather Clive Davis. "Clive has
had a successful history of recognizing and nurturing entrepreneurs
who have gone on to define turning points in urban-pop music's sound."
In addition to his
partnership, Leach will also hold the title of Senior Vice President
of Urban at J Records and will work closely with Davis, Chairman and
CEO of BMG Label Group and Charles Goldstuck, President and COO of BMG
Label Group. His responsibilities will include working alongside David
and Charles to help add to J Records' amazing roster of talent.
Leach comments on his new endeavor: Nobody has a better track
record of recognizing and nurturing music entrepreneurs than Clive Davis
and Charles Goldstuck. In each the 70s, 80s and 90s, Clive Davis has
helped define urban-pop music through his label deals with creative
executives (Gamble & Huff, LA Reid & Babyface and Sean "Puffy"
Combs). Given my 11 year track record of focusing on artist development
and the slow cooking approach to breaking stars, J Records is the perfect
partner for me to establish my label as the defining source to break
urban music and carry that torch. I am very excited to make J Records
my new home.
States Davis on
Leach's appointment: "Bryan Leach is a star music executive and
his star can and will soar further. This is the perfect opportunity
to expand our major urban roster even further, and Bryan is the ideal
partner to help us do it."
Continues Goldstuck:
The winning combination of Bryans incredible track record,
his influence in shaping the current hip-hop landscape and the fact
that he is a highly respected member of the music community speaks for
itself. This appointment marks an important milestone for the RCA Music
Group as we continue to expand our urban business. We are excited to
be in partnership with Bryan as he commences the next phase of his career.
"Over the past
11 years I've learned how to slow bake and develop talent as opposed
to microwaving it, focus on signing stars and choosing shots. I'm excited
to have chosen j as my new home and partner."
If that isn't enough,
Leach is also a consultant for TVT Records and will be executive producing
the upcoming Lil Jon solo album, the new Ying Yang Twins album and the
highly anticipated sophomore albums from Pitbull and Teedra Moses.
It was in 2000 when
Leach signed Lil Jon & The East Side Boyz to TVT Records. The trio's
first two TVT releases, 2000's Put Yo Hood Up and 2001's Kings of Crunk,
sold more than 2.7 million copies. Currently, Lil Jon & The Eastside
Boyz's third TVT album, Crunk Juice has sold over 2.5 million copies.
Leach also signed
the Ying Yang Twins to TVT and released the duo's third album, Me &
My Brother in 2003. The album reached platinum plus status and remains
one of the best-selling rap albums in the country. His other signings
into Gold-selling Latin phenom Pitbull and R&B songtress Teedra
Moses among others.
With so much on
his plate, Leach remains focused on maintaining his current level of
success. "I'm driven by my love of music," he says. "Everything
about me is about trying to win, trying to compete at a certain level
and proving that I belong here again and again."
You don't have to
look far to find where Leach learned his tireless work ethic. He was
raised by his mother, who sent her three children to Catholic school
by working two jobs. Leach doesn't remember his mother sitting still.
But he clearly remembers the vibrant Harlem community that helped to
raise him. Hip-hop culture was in its nascent stages and Leach was immersed
in the fledgling movement. A fan of such pioneering artists as Run-DMC
& The Treacherous Three, he started fidgeting with his mother's
stereo equipment, trying to make his own sound system.
"I
wanted to do more than just listen to the music,"
he says. "I wanted to be involved in making music."
In less than two years,
Leach was working for Dick Scott Entertainment, home of such A-List
acts as Teddy Riley, New Kids on the Block and Marky Mark. Julio
Caro, now J. Lo's film production partner, recognized Leach's
talent and asked him to join TVT Records, which had the streets
on fire with underground rhyme king Mic Geronimo.
|
|
Leach joined TVT
Records in 1995 as Director of Artist Development. In 1998, he was promoted
to Vice President of Urban A&R for TVT Records after successfully
helping guide the careers of Mic Geronimo and others. Leach worked that
year on Bounty Killer's successful Next Millennium album and was on
the hunt for new acts when he signed hip-hop icons Naughty By Nature
and traveled past the Mason Dixon line to look into Lil Jon & The
East Side Boyz.
Leach is also giving
back to his native Harlem. Leach has created FanMale, a non-profit organization
that sets up and support mentoring relationships and internship opportunities
for Harlem high schoolers. The organization pairs young males with people
in their fields of interest and help them to develop their leadership
skills. Students are selected according to a number of factors, including
school performance, and recommendations.
"One of the
biggest problems is the lack of resources and the lack of opportunities
for some of these kids to see things beyond Harlem. We launched the
project starting with young African-American males from Harlem, because
they have the most immediate need for a mentoring program," he
explains. "Some kids don't dream any further than their backyard
and that's sad."
Through Leach's
connections in the music industry, many of his supporters are already
lining up to help his organization. He expects FanMale to have a small
staff that will promote itself in churches, schools and community centers
using street promotions and community outreach.
"One of the
keys is making the kids pay attention," he says. "After that,
it's helping the message sink in. That's what is going to help set this
program apart, the way we approach the kids."
Bryan Leach's approach
has already set him apart in the music business. Expect the same as
he expands his reach into public service.
|