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Cant
stop, wont stop. As P.Diddys right hand man, Harve
Pierre has lived by this mantra since his introduction to the music
game years ago. Born in the East New York section of Brooklyn, but raised
in Queens, Harve grew up in a neighborhood which, at the time, was inhabited
by hip-hop greats such as the Fat Boys, LL Cool J, Run DMC and Salt
N Pepa, just to name a few. With such a heavy hip-hop presence right
in his back yard, it was only a matter of time before Harve himself
became enamored by rap and, thus, began his love affair with music.
Famed DJ Clark Kent took him under his wing and introduced him to the
music industry as a teenager. Jermaine Dupri was the first super producer
to believe in Harves talent as he recorded a song for his groups
demo before the world even knew of Kris Kross. With the help of Kevin
Maxwell, Tommy Boy A&R, and Patrick Moxey, Gang Starrs manager
at the time, Harve was able to secure a publishing deal with MCA which
eventually led to a record deal with Pay Day/Polygram Records which
was also the home of female rap group Salt N Pepa.
The name of the
group was Stixx and Stones, a conglomerate of Nasheim Myrick, Dave Crockett,
and Harve Pierre. Harve temporarily postponed his musical aspirations
to pursue a higher education at Howard University, but it wasnt
long before his love and passion for music beckoned. During his freshman
year, Harve hooked up with dorm mate and fellow New Yorker, Derrick
D-Dot Angellietie, who shared the same burning desire for
music. By the time his sophomore year rolled around, Harve and D-Dot
met up with another New Yorker with a fondness for music, Sean Puffy
Combs. Together, and separately, they began promoting parties on Howards
campus. While Puff trekked his way back and forth from DC to New York
for his infamous internship turned job at Uptown Records, Harve stayed
at Howard University and graduated with a degree in Business and Hospitality
Management. Post graduation, Harve put his degree to use and went to
work as a manager at the Grand Hyatt Grand Central Station in the heart
of New York City. In addition to his job at the hotel, Harve opened
up a restaurant in Brooklyn and ran it for a year and a half. But once
again, music beckoned and in 1992, Harve humbly embarked upon his career
in the music industry as an intern for his college buddy, Puffy, who
had climbed the ranks to VP of A&R at Uptown Records. As an intern,
Harve worked as production coordinator setting up the studio session
for Mary J. Blige and Jodecis first albums and attended all sessions.
When Puffy was notoriously fired from his post at
Uptown Records, Harve joined him at his newly created Bad Boy Entertainment
which, at the time of its inception, was headquartered at Puffys
Scarsdale, NY home. Puff quickly acquired Craig Mack and
the Notorious BIG for his Bad Boy roster; forcing a need for a home
studio. Harve suggested long time childhood friend, Nasheim Myrick.
Nasheim came to the house one day and never left. He eventually became
the first of the hitmen producers that Puffy signed to start
the Bad Boy sound. Along with other producers, Bad Boy began to crank
out the inaugural hits that took the music industry by storm and laid
the foundation for building Bad Boy Records, a record company that quickly
became THE premiere label, leading at the forefront of the industry.
In 1993, Harve was promoted to the position of Director of A&R,
where he oversaw the album production of Craig Macks Funk
Da World, and the immaculate debut album by the late, great Notorious
BIG, Ready to Die, an album that was instantly deemed a
classic in hip-hop. Harve left Bad Boy in 1995 to broaden his experience
in the music industry and became the Associate Director of Black Music
at RCA Records, which would provide more learning for him being that
RCA was a major label. With one promotion offering after another as
he exited the door, and holding two platinum SWV albums and one gold
album each for artists Shawnte Savage and Rome, under his belt; Harve
returned back to Bad Boy Entertainment, his first home, shortly after
the untimely death of the Notorious BIG. Not only did he have the knowledge
that he was looking to gain, he had the illuminating passion that would
drive him to head the A&R dept as the new Vice President.
In 2002, Harve Pierre
was cast on to the hit TV show Making the Band 2 for two seasons after
Bad Boy inked a deal with MTV. This hit reality series brought Harve
in to the homes of millions of viewers weekly as they tuned in for the
trendy and pioneering hip reality show.
In 2003, while at
Bad Boy, Method Man and Kevin Liles took notice of Harve Pierres
ability to make a hit album and solicited his A&R skills to A&R
his album Tical 0: The Prequel after his five year hiatus.
This would be the album that would catapult Method Man back on to the
charts having sold over 500,000 units.
Today, nearly five
years later, Bad Boy Worldwide Entertainment Group (BBWEG) is one of
the world's pre-eminent urban entertainment companies, encompassing
a broad range of business including recording, music publishing, artist
management, television and film production, recording facility, marketing
and advertising, apparel and restaurants. With a collection of businesses
whose annual sales are quickly approaching $300 million and an employee
base that is 600 strong, Bad Boy Entertainment Group has grown into
one of the most premier record labels of the 21st century. Harve Pierre
was the Executive VP/General Manager/VP of A&R, and with Mr. Combs,
is largely responsible for the pop appeal of urban entertainment. In
just eight years, founder and CEO Sean "Diddy" Combs and Harve
Pierre have forever changed the entertainment industry by catapulting
the music and style of urban youth culture into the American mainstream
and creating what is considered by experts to be one of the most important
forces in entertainment today.
Pierre has worked closely with dozens of artists, among them P Diddy,
Notorious B.I.G., SWV, Faith Evans, Cheri Dennis, Total, Mario Winans,
The Lox, 112, Shyne, Method Man, Boyz N Da Hood, B5, Cassie, Danity
Kane, Yung Joc, Tyrese, Black Rob, Gorilla Zoe, Elephant Man, New Edition,
and many more. He has served as Executive Producer on 50 Bad Boy albums,
plus 5 projects during a 2-year stint with RCA Records.
In addition to recently
receiving a lifetime ownership stake in Bad Boy, the company that he
has been with from day one; Harve Pierre has also
been promoted the PRESIDENT of Bad Boy Entertainment.
He will also be able to start building his Crazy Joint imprint to be
distributed by Bad Boy / Atlantic Records May 2008.
Pierre has also
earned a reputation as an innovative video director and editor, pioneering
a number of video techniques. Among his video credits are serving as
director of Dead Wrong for the Notorious B.I.G. and Special
Delivery for G-Dep, as well as editing most of director Hype Williams
earlier work. Pierre has edited 35 music videos to date which includes
Victory for P Diddy featuring Notorious B.I.G., One
More Chance for the Notorious B.I.G., OutKasts breakthrough
first video, Playalistic, and Flava In Ya Ear
by Craig Mack the first artist and #1 smash single released by
Bad Boy. Among his recent work, Pierre edited the chart-topping videos
for Block Ents Yung Joc smash singles, the #1, Grammy-nominated
Its Goin Down and I Know You See It,
just to name a few.
Harve is also chairman and CEO of his own company Crazy Joint Entertainment
& Harve Pierre Publishing.
Pierre will continue
to report directly to Combs, and as President, he will oversee the finance,
creative, promotional, marketing, A&R, International, and Sales
divisions at the label. In addition, his Crazy Joint production imprint
will develop artists and projects for the Bad Boy label. Bad Boy Records
is a worldwide joint venture between Bad Boy Worldwide Entertainment
Group and Warner Music Group.
"Harve's promotion to President is well deserved says Combs
he has been with Bad Boy since the beginning and has worked hard
to learn all aspects of the business. He has always been an important
part of the A&R process and it is only fitting that Bad Boy would
house his imprint, Crazy Joint. I look forward to Harve's continued
success."
"Harve Pierre
is truly a modern day renaissance man," said Atlantic President
Julie Greenwald. "He A&R's records, directs music videos, spearheads
marketing campaigns and runs the Bad Boy label. Harve has become an
invaluable partner to us. I join with my entire team on congratulating
his much deserved promotion."
"Harve's diverse
business background has made him a valuable addition to the Bad Boy
team and this promotion is in recognition of all the hard work he has
put in over the years," says Lyor Cohen, Chairman and CEO of U.S.
Recorded Music for Warner Music Group.
"Harve is one
of the chief architects of the Bad Boy culture and this promotion reflects
the dedication, consistency, and commitment he has brought to the company,"
said Kevin Liles, Executive Vice President, Warner Music Group. "Harve
has done much more than work at Bad Boy Records -- he lives the Brand
and has helped provide the foundation that will lead Bad Boy into its
next decade."
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